Impact & Storytelling Articles
Writing Impact Statements That Move Donors to Act
Impact statements are the bridge between your mission and your donors' hearts. Here is how to write them.
How to Use Data Visualization to Communicate Non-profit Impact
Data visualization transforms complex results into compelling communications. Here's how non-profits do it well.
How to Tell Stories Across Cultures With Respect and Accuracy
Multicultural storytelling done well expands empathy. Done poorly, it reinforces the stereotypes you're trying to dismantle.
How Non-profits Can Use Podcasting to Build Thought Leadership
Podcasting gives your organization a voice in sector conversations. Here is how to find and use it.
How to Write a Non-profit Newsletter That Donors Actually Open
Most non-profit newsletters are ignored. Here's what makes the difference between deleted and read.
How to Measure and Communicate Your Non-profit's Real-World Impact
Measuring impact is hard. Communicating it compellingly is harder. Here's how to do both.
How Non-profits Build Trust Through Radical Transparency
The most trusted non-profits in the world share uncomfortable truths alongside their wins. Here's why it works.
How to Use Email Newsletters to Deepen Donor Relationships
Your email list is your most valuable communication asset. Here is how to use it to build lasting donor loyalty.
How to Build and Grow a Non-profit Social Media Following
Social media for Non-profits is not about going viral. It is about building community around your mission.
Photography and Visual Storytelling Ethics in Non-profit Work
The images you share tell your community who you think they are. Make sure those images are worthy of them.
Case Study Writing for Non-profit Grant Applications
Funders read dozens of applications. A compelling case study makes yours unforgettable.
Podcasting for Non-profits: How to Build Thought Leadership Through Audio
Non-profit podcasts build authority, community, and donor loyalty in ways other formats can't match.